New social role

Active involvement in the Fondazione Trentina per l'Autismo organization, where I could actually interact with the client.

Metadesign approach

Producing an advanced and plausible concept as a result, without focusing on manufacturability aspects.

Professional organizational tools

First personal use of Dataviz (Matrix, Venn Diagram) and other concept generation tools (Crazy Eight, Personas, Journey Map, Tier Lists).

Pysical models over drawings

The project development was mostly based on study models, wich eventually evolved into the final prototypes.

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Lateral
thinking, spot-
on solutions.

New social role

Active involvement in the Fondazione Trentina per l'Autismo organization, where I could actually interact with the client.

Metadesign approach

Producing an advanced and plausible concept as a result, without focusing on manufacturability aspects.

Professional organizational tools

First personal use of Dataviz (Matrix, Venn Diagram) and other concept generation tools (Crazy Eight, Personas, Journey Map, Tier Lists).

Physical models over drawings

The project development was mostly based on study models, wich eventually evolved into the final prototypes.

Redescovering simplicity

Very often, this job leads to unnecessary complications. In this case, I rediscovered the value of simple objects, supported by strong concepts.

Thinking with hands

This project also confirmed my preference for producing physical models to propose ideas during the development phase, rather than drawings.

Back to the origins

I discovered a new aspect of design: the artisanal one, made of sweat and sawdust, with the priceless satisfaction of using a self-produced object on a daily basis.

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Projects

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Lateral
thinking, spot-
on solutions.

Rediscovering simplicity

Very often, this job leads to unnecessary complications. In this case, I rediscovered the value of simple objects, supported by strong concepts.

Thinking with hands

This project confirmed my preference for producing physical models to propose ideas during the development phase, rather than drawings.

Back to the origins

I discovered a new aspect of design: the artisanal one, made of sweat and sawdust, with the priceless satisfaction of using a self-produced object on a daily basis.

Importance of history

Rediscovering Cisitalia taught me the importance of curiosity and research in every project.

Formal reinterpretation

This project trained me for a common challenge in the design industry: the formal rebranding in search for a new corporate identity.

3D modelling

The project gave me the opportunity to delve deeper into parametric surface modeling, using an unconventional software: ZW3D.

Hunger for improvement

This experience left me with the desire to improve my rendering and 3D printing skills, which I actually refined in subsequent projects.

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Lateral
thinking, spot-
on solutions.

Importance of history

Rediscovering Cisitalia taught me the importance of curiosity and research in every project.

Formal reinterpretation

This project trained me for a common challenge in the design industry: the formal rebranding in search for a new corporate identity.

3D modelling

The project gave me the opportunity to delve deeper into parametric surface modeling, using an unconventional software: ZW3D.

Hunger for improvement

This experience left me with the desire to improve my rendering and 3D printing skills, which I actually refined in subsequent projects.

Role of poetry

The relationship between light and ceramic material is common to all of the concepts. I am more convinced than ever of the importance of poetry in the designer's craft.

Importance of mistakes

Krakatoa is the result of a great deal of trial and error, from which I've always drawn something new. I believe that this is fundamental in a designer's career.

Boost on drawingss

This is a project that required a lot of sketching. This gave me the opportunity to refine this aspect of design and better define my style.

New softwares

Designing Krakatoa gave me the chance to deepen my knowledge of Fusion 360 and start using Blender for organic shapes and renderings.

In search of perfection

This project taught me more than any other to never stop at the first idea and be willing to start over, revolutionize an idea in search of the best possible result.

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Lateral
thinking, spot-
on solutions.

Role of poetry

The relationship between light and ceramic material is common to all of the concepts. I am more convinced than ever of the importance of poetry in the designer's craft.

Importance of mistakes

Krakatoa is the result of a great deal of trial and error, from which I've always drawn something new. I believe that this is fundamental in a designer's career.

Boost on drawings

This is a project that required a lot of sketching. This gave me the opportunity to refine this aspect of design and better define my style.

New softwares

Designing Krakatoa gave me the chance to deepen my knowledge of Fusion 360 and start using Blender for organic shapes and renderings.

In search of perfection

This project taught me more than any other to never stop at the first idea and be willing to start over, revolutionize an idea in search of the best possible result.

First steps

I went to a scientific school, so this was the project that introduced me to design for the first time ever and, in part, made me decide to take this carreer path.

Interior design experience

Casa Ariete represents an interior design experience, albeit small, going beyond the canons of Product Design.

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Lateral
thinking, spot-
on solutions.

First steps

I went to a scientific school, so this was the project that introduced me to design for the first time ever and, in part, made me decide to take this carreer path.

Interior design experience

Casa Ariete represents an interior design experience, albeit small, going beyond the canons of Product Design.

Morphological reflection exercise

The first activities gave me the chance to think about the shape of an object more than i would normally do during a project.

Digital patterns

I enjoyed generating the patterns and discovering a new graphic vocation, always very useful in any product design project.

Mockups

For both of the phases, I also had the chance to produce many advertising mockups, training me further for the communication part of any project.

Freer view of design

I was able to express myself in a more provocative and playful way, representing a further opportunity for growth as a designer.

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Lateral
thinking, spot-
on solutions.

Morphological reflection exercise

The first activities gave me the chance to think about the shape of an object more than I would normally do during a project.

Digital patterns

I enjoyed generating the patterns and discovering a new graphic vocation, always very useful in any product design project.

Mockups

For both of the phases, I also had the chance to produce many advertising mockups, training me further for the communication part of any project.

Freer view of design

I was able to express myself in a more provocative and playful way, representing a further opportunity for growth as a designer.

Umbrella Dryer for Flying Tiger

The Umbrella Dryer for Flying Tiger is the result of a provocative morphological study of the pencil sharpener, aimed at developing the concept of a product linked to the identity of a brand.

Dexter & Sugar

ROLE (PHASE 2)

Concept generation, patterns, mockups, pictograms.

BRIEF

  1. Thinking about the visual identity of a simple object (in our case, the pencil sharpener) by generating a series of themed patterns, pictograms and mockups.

  2. Translating it all into the concept of an object that connects to a brand of our choice.

NOTES

The project was developed as an individual (Phase 1) and then as a group (Phase 2) for the Laboratorio di Elementi Visivi del Progetto (Project's Visual Elements Laboratory).

Phase 1: The Visual Identity

The first part of the course was aimed at understanding in depth the morphology of the pencil sharpener and the stationery elements, through the hand-drawing of…

Sketches

Hypermaterializations

Pictograms

… wich then evolved in digital interpretations of the same shapes: patterns representing optical illusions and different decades, to be used in mockups for an imaginary chain of stationery strores.

Patterns

Staggered pattern

Linear pattern

Blend

Rarefaction

Moiré effect

Stationery rarefaction

Stationery pattern

Rotation

B/W rotation

20s

30s

40s

50s

60s

70s

80s

Mockups

Phase 2: The Product

The second part of the workshop required each group to exploit the morphology of their assigned object to design a completely new product.

After a brainstorming, our group created an umbrella dryer for the Danish brand Flying Tiger Copenhagen. The object serves to welcome customers on rainy days, allowing them to dry their umbrellas and, if necessary, providing a bag to store them.

The umbrella dryer is based on a humorous analogy between sharpening a pencil and inserting an umbrella to dry it. Just as a pencil is sharpened by producing a shaving, the umbrella is inserted into the hole and rotated; the creation of a pencil-shaving-shaped pouch from the blade completes the analogy. Furthermore, the pouch is specifically designed to make the umbrella inside look like a pencil.

The exceeding water from the umbrellas gets stored in a little internal container, to be thrown away when necessary. The umbrella bags, over wich is printed a pencil shaving, is dispensed directly from a blade-shaped element on the front side of the object, completing the sharpener analogy.

This reinterpretation draws inspiration from the design language of the 1970s, particularly iconic products with a cartoonish feel, such as those from Gufram.

Renders

Exploded View

3D Printed Model

Storyboard & Pictograms

Advertising Mockups

Digital illustrations

The need to create explicative slides for each milestone of the project allowed me to enhance my illustration skills with the drawing tablet.

Applied interviews

Even if conducted on a small scale, the interviews were crucial for concept generation and an opportunity to improve my user's study skills.

Group catalyst

During the project, I acted as a catalyst in the group dialogue, proposing the design vision that was then selected for the final execution phase.

Sustainably-driven project

Otto's sustainable nature has proven to be its real advantage: it is as simple to use as electronic shredders, but more tactile and gratifying, and has no load limits.

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Lateral
thinking, spot-
on solutions.

Digital illustrations

The need to create explicative slides for each milestone of the project allowed me to enhance my illustration skills with the drawing tablet.

Applied interviews

Even if conducted on a small scale, the interviews were crucial for concept generation and an opportunity to improve my user's study skills.

Group catalyst

During the project, I acted as a catalyst in the group dialogue, proposing the design vision that was then selected for the final execution phase.

Sustainably-driven project

Otto's sustainable nature has proven to be its real advantage: it is as simple to use as electronic shredders, but more tactile and gratifying, and has no load limits.

Never seen collaboration with the company

Being so close to the company during the design process encouraged me to get involved, ask questions to experts, and learn as much as possible about ceramics.

Management role

During the design process, I often found myself taking on roles related to the project's identity, research, dialogue with more experienced people in the sector, and product presentation.

Home

Projects

About

Email

Lateral
thinking, spot-
on solutions.

Never seen collaboration with the company

Being so close to the company during the design process encouraged me to get involved, ask questions to experts, and learn as much as possible about ceramics.

Management role

During the design process, I often found myself taking on roles related to the project's identity, research, dialogue with more experienced people in the sector, and product presentation.

Home

Projects

About

Email

Lateral
thinking, spot-
on solutions.

10

Total Projects

5

Selected Projects

3

Companies Involved

1

Fuorisalone Showcase